Hi, I'm Tara Wallace
A Strategic Communications Specialist | Content & Digital Storyteller
“I translate complex ideas into clear, engaging communications—helping organizations tell their stories thoughtfully and with purpose.”
- Tara Wallace
Graphic Design: Advocacy-Focused Social Media Content for Sierra Club Massachusetts
A little about me...
I’m a communications and visual storytelling professional with a nontraditional background in international media production, digital content, and strategic communication. I began my career by pursuing hands-on experience in media rather than a conventional academic path, building a foundation as an on-screen talent, production coordinator, casting agent, and published writer. That self-directed approach led to contract-based work across Europe, Asia, and the Americas, where I collaborated with diverse teams and managed complex, fast-moving creative projects.
And...
Over the past decade, I’ve worked at the intersection of creative vision and operational execution—transitioning into a professional photographer for brands such as Live Nation and Berkshire Hathaway, and a Communications & Multimedia Storytelling Professional collaborating with production companies including BBDO and Spectrevision. My work spans art direction, on-set coordination, wardrobe styling, and brand-aligned visual storytelling. Beyond production, I bring strong technical and organizational skills, including website development, digital content creation, cross-functional coordination, digital asset management, and the ability to translate complex ideas into clear, engaging communication.
Education
I am a lifelong learner with over a decade of hands-on media experience outside a traditional academic path. In 2015, I earned a Certificate in Web Design from Emory University and continue to design websites for clients on a contract basis. During the pandemic, I relocated to Western Massachusetts to complete my BA in Communication (Media Arts & Analysis) with a minor in Film, graduating summa cum laude from Westfield State University. This transition allowed me to integrate academic study with professional experience and sharpen my focus on strategic multimedia storytelling.
Have a project that needs multimedia communication? Let’s collaborate!
